Your business is already busy. Your website should work harder. At Impel Umbrella Marketing, we build and launch fully managed AI-powered websites for busy business owners - so you don’t spend time dreading edits, tech hurdles or missed leads.
You don’t have to be a tech expert. You just have to lead your business.
We handle design, hosting, AI personalization, analytics and support - so you get a website that converts, drives growth, and frees up your time.
All-in-One Solution
Built With AI - Optimized For Profit.
We deliver cutting-edge AI websites, tailored specifically for busy small and medium-sized business owners. Recognizing the demands on your time and the need for effective marketing support, we specialize in enabling your online success without you having to become an expert yourself.
New beginning in website functionality
Imagine a website that changes based on who’s visiting, when they visit and where they are. That’s what our AI‐built sites do:
- Recognize a repeat visitor and show a new offer.
- Detect a mobile user and deliver a mobile-first message.
- Trigger a seasonal message (holiday, back-to-school, etc.).
Each personalized touch improves engagement, increases leads and accelerates growth.
The Power of AI
SOLUTION
Everything you need to drive growth & engagement on your website
Our websites provide a comprehensive package of business-driving features designed to convert site visitors into leads at every opportunity.
Expert Web Designers
We prioritize ROI and accountability in website implementation. In today's fast-paced digital landscape, staying ahead of trends and technology is crucial, and we excel in this area.
Full Analytics & Reports
Keep up to date with how well your website is performing with monthly email reports and a built in stats dashboard detailing your traffics behaviour on your site.
Artificial Intelligence
Stand out from your competition and create a personalised experience with our built-in Artificial Intelligence tools.
Online Support Centre
Require assistance? Contact us through our online support centre, where a team of experienced support technicians and designers will promptly address your needs.
WHAT YOU GET
Everything a modern business website needs - built, hosted, supported.
Access to Backend Editor
Drag-and‐drop editor & full backend access - update anytime or leave it to us.
Responsive Design
Responsive design - looks and functions flawlessly on any device.
Blog Control Panel
Blog control panel - publish new articles in minutes.
FREE Image Library
Free royalty-free image library - find visuals without extra cost.
24 Hour Back Ups
Daily (or 24-hour) backups - peace of mind for your site data.
SEO Google Friendly
SEO-friendly, lightning-fast architecture - built for Google and for speed.
Lightening Fast
Recently acknowledged by Google as amongst the fastest on the web, our sites use unique technology to ensure speed is achieved for the users.
AI Triggers
Built-in AI personalization triggers (time, visits, device, location, campaign URL) + dynamic actions (display new content, pop-ups, notification bars, seasonal effects).
Create an experience that’s tailored for every site visitor. Choose the trigger that will change site content and select the change you want to occur.
Triggers → actions
What can AI Website do?
Triggers:
Time & Date
Create a date and time trigger once and use it continuously by setting it up to reoccur at any time, on any date you want it, daily, weekly or monthly.
Number of Visits
A first-time visitor is most likely looking for something different than a returning customer. Easily determine what visitors see based on how often they have previously engaged with your site.
Device Type
Craft specialised calls-to-actions, messages and layouts that best match the device your visitor is using.
Location
Use geo-targeting to ensure your site visitors are seeing content that is relevant to their physical location.
Campaign URL
Running an ad campaign? Create a unique link with the Campaign URL trigger. Once clicked, this link will take your visitor to your site, but show them an experience that directly relates to your ad.
Seasonal Personalisation
Personalise your website at different seasons and events such as Christmas, Halloween, Valentines, Easter and so much more!
Actions

Display New Content
Show a new section on a page when this action is triggered. You can add any type of content, show a coupon, display a special message or a contact form, play a video and more.

Show Notification Bar
Run a message across the top of your website to highlight a promotion, or deliver a special message to your visitors.

Show Popup
Show a popup on any selected page. You can add a popup with a message to a first-time visitor, location map to a nearby visitor, show a contact form for off-hours visitors, capture visitor's attention with a special promotion and more.

Display Special Effects
Make your website even more dynamic with special effects. You can choose to show falling snowflakes, leaves, hearts, halloween treats, popping fireworks, stars and more.
FULLY CUSTOMIZED TO YOUR BUSINESS
Get a professional interactive website preview in just 14 days!
Reach out to one of our marketing experts today and find out more.
25+ Years of Digital Marketing Experience - Focused On Your Profit.
At Impel Umbrella Marketing, we’re not just web designers - we’re growth strategists.
We’ve helped hundreds of small to mid-sized businesses build systems that scale.
With the AI Website service, we combine our proven marketing framework with modern AI tech to give you a website that actually earns its keep.
Your site becomes a revenue-driving asset, not just an online business card.
HAVE A QUESTION?
Ready when you are!
Let’s talk about your current website (or your first site) and map out how to make it an asset for your business. Fill out the form below or call 612-324-1003 and we’ll connect immediately.
Contact form
Thank you for contacting us.
We will get back to you as soon as possible.
Feel to reach out to Daron @ 612-324-1003 if you would like.
To Your Success!
Daron Stenvold
Impel Umbrella Marketing
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